Archive for May
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Pay to Play
The sports commission business is getting more and more competitive. Why? Because "sports works." Events have a tangible impact on host communities and the stats/numbers are accurate. The Central Florida Sports Commission is our region's sports cvb and edc. We do our job well and "sell" our region and our assets (venues, hotels, attractions, airports, etc.) very well.
Times are tough for many governments and businesses. We understand it; we get it. My advice: when times are tough, don't cut your sales force. They are the (only?) ones bringing in revenue.
That's what the sports commission is - a sales force for our 6 government partners. We value and appreciate our partnerships and commit to working harder and smarter during (and after) the challenging economic environment we are faced with.
